We are a team of designers, producers, organizers,
negotiators and strategists.

We pride ourselves on being approachable, fun, and innovative. We act as our clients’ external creative event agency that plans, executes, and travels with them wherever their event needs takes them. We understand their goals, we know their brand and we get their vision.

Heather Pilcher, CSEP, CMP

CEO | Executive Producer

Robyn Woodall

Consulting Producer

Meredith Fitzgerald

Assistant Producer

Amy Pryor

Business Development

How We Do What We Do

We connect differently. You know that game of Telephone you played as a kid? That’s not our game. We don’t pass our clients from sales to operations. The Blue Spark producer they start with is their single point of contact throughout event planning and execution, and remains with them event, after event, after event.

Our clients love us and we love them too. We’re really good at balancing sass and sophistication with humor and humility. We are a hard-working, bust-your-butt type of company. We believe this is the kind of service all clients deserve and we provide it.

We're Kind of a Big Deal

  • 5 star review  October 7, 2020 When I needed to switch my global user conference to a virtual event, I turned to Blue Spark Event Design. They have helped me with physical events for years—venue selection, contract negotiation, and local services. Having seen their attention to detail, superior management skills, and industry knowledge in action, I knew I could rely on them to provide and manage the platform for my event. In only 60 days we went from a blank slate to an outstanding event. They provided a modern, user-friendly platform for our conference, which had more than 400 attendees from 15 countries. The platform was crisp, modern, and easy for clients and presenters to use. Additionally, Blue Spark produced the event on the back end. They consulted on speaker set ups, conducted one-to-one training for each presenter, scheduled (and enforced) practice schedules, developed emergency plans, and handled the event production and timing. They marshalled an international group of executives and analysts into a cohesive and enjoyable program. They are upbeat and professional. I had no concerns about them interacting directly with clients. In addition, the clients did not think it was strange to receive guidance and communications from a third party. They were impressed by Blue Spark’s expertise and welcomed their tactful guidance. Even the company president and vice presidents responded well. (No one wants to look bad—and Blue Spark ensured that no one did.) The event was a tremendous success. One client even emailed me saying it was the best virtual event he ever attended. Blue Spark made my company look good to clients, and they made me look good to my executive team. Within an hour of the conference ending, my inbox was flooded with praise from staff and clients alike. In less than 24 hours, they sent full program analytics, a recording of the event, and PDFs of each PowerPoint. Clients wanting a replay or access to presentations got them fast! At every step in the process, Heather Pilcher, Meredith Fitzgerald, and Robyn Woodward were forthright. They never promised the impossible; they proposed four meeting platforms and were frank about each one’s limitations. I was able to make the appropriate selection based on functionality and price. Then they helped us adapt our program to perform optimally on the platform. We have already begun discussing how to turn our next in-person event into a hybrid presentation. I plan to use Blue Spark’s services for years to come, and I hope you will too. If you have any questions about any of my past events including the virtual one, please contact me at ccassidy@apprissretail.com; I will be happy to respond. Sincerely, Carrie Cassidy Director of Marketing Appriss Retail

    thumb Carrie Cassidy
  • 5 star review  We have used Blue Spark to help with our conferences for several years and have always been impressed. This year, with the inability to do an in-person event due to COVID, Blue Spark was ready to help us put on a virtual conference instead! Their platform was fully customizable and provided a seamless, error-free event. They were incredibly responsive, prompt, and professional. I especially appreciated and loved the time they took to do rehearsal presentations with each of our speakers before the real event, the presentation guidelines they put together, and the general organization and output of the event on the actual day. I highly recommend them to anyone looking for a great in-person or virtual event!

    thumb Leslie Nienaber
  • 5 star review  I have known Heather Pilcher of Blue Spark design for 20+ years, She has always been a well grounded, customer centric creator of unique events. Knowing her as a person reflects on why she is successful and genuine. Having an experienced energetic player such as Tara Lightfoot join the Blue Spark Team carries forward the momentum and positive experiences for clients. Keep up the great work ladies!!

    thumb Christie's Photographic
  • 5 star review  Nothing but positive regards for the team at Blue Spark and their tireless dedication to your success. They value each and every client, so much so that they quite literally walk along side of you from concept to completion. Having the team travel with us to ensure that the job is executed to perfection gives us the peace of mind we all deserve. The relationships this team has developed globally with licensed suppliers essentially eliminates all of the guesswork from corporate event planning. Always authentic, efficient, & reliable - they're basically creative geniuses.

    thumb Sydney Fitzgerald
  • 5 star review  Blue Spark Event Design takes the stress out of hosting/planning events! They take care of everything down to the detail so no worries necessary. Best part of all; they travel! I love working with Blue Spark and would recommend them to anyone who wants to have a fabulous event!

    thumb Lauren Franics
  • 5 star review  Blue Spark takes the uncertainty and guessing out of planning a corporate event outside of your hometown. They work with the client every step of the way to develop a lasting, trusting relationship. They are friendly, professional, and their attention to detail can't be beat. Would work with them time and time again!

    thumb Melissa Duncan

Awards, Designations and Memberships