Welcome to Brandchella

Corporate events are evolving and Gen Z is leading the charge. For this audience, experiences that feel like Coachella brand activations or SXSW pop-ups are far more compelling than standard conference ballrooms. They want energy, creativity, and moments that are made to share. Let’s break down how your event can become more appealing to the…

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Taylor Swift & Brand Evangelism

It’s official- Taylor Swift’s twelfth studio album, Life of A Showgirl, is live and streaming on all platforms! As we hit repeat on what’s certain to be another record-shattering era, it’s worth pausing to reflect on Swift’s transformation from a simple country singer to, arguably, the strongest brand in the world. Every rollout is carefully…

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