Brand Activation
Event Elements to Keep Fresh: Interaction
Gone are the days when events were just about pretty table settings and a killer playlist. Today, it’s all about interaction. Your guests don’t just want to attend—they want to experience. They want to touch, play, snap, and, let’s be honest, post it all on Instagram. But creating interactive experiences isn’t just about throwing in…
Read MoreWhat Is Going On With Plane Travel?
Monday’s plane crash has rattled travelers and industry insiders alike, sparking fresh concerns about air travel safety. So, how risky is flying right now? In this article, we break down the latest developments, assess the real dangers, and explore alternative travel options for corporate events. Are Planes Becoming More Dangerous? First and foremost, flying on…
Read MoreDitch the Buzz, Keep the Fun: Why Dry Parties Are the New Go-To for Corporate Events
Let’s face it—when most people hear “dry party,” they immediately think of a dull, watered-down affair where the most exciting beverage available is a room-temperature soda. But hold up! Dry parties have officially entered their glow-up era, proving that you don’t need alcohol to have a fantastic time. In fact, alcohol-free events are not just trending, they’re…
Read MoreEvent Elements to Keep Fresh: Swag
Let’s face it—no one remembers the stale lanyards, flimsy keychains, or yet another branded pen from an event. But a glow-in-the-dark tote bag with their face on it? That’s going on Instagram. Interactive experiences paired with out-of-this-world swag aren’t just fun—they’re marketing gold. So, grab your metaphorical glue gun, because we’re about to stick your brand onto…
Read MoreNew York City as the Ultimate Retreat Destination
New York City is the ultimate destination for smaller corporate events and retreats, offering an electrifying fusion of culture, diversity, and boundless energy. As a global epicenter for business, art, and innovation, the city provides an inspiring backdrop that fuels creativity and fosters collaboration. From its legendary landmarks and world-renowned dining to its vibrant cultural…
Read MoreTransform Your Event with Stunning Stage Decor: Tips for Elevating Your Plenary and General Sessions
Transform your event with stunning stage decor using these tips for elevating your plenary and general sessions. Plenary and general sessions are the heart of conferences, summits, and large gatherings. These sessions bring everyone together, creating a central focus for the event. The stage decor plays a crucial role in setting the tone, enhancing the…
Read MoreArizona Hotels: Your Guide to Southwest Luxury
Let’s take a look at the top hotels in the Phoenix and Scottsdale area and why we like them. Phoenix and Scottsdale present an enticing blend of ideal weather, convenient accessibility, diverse accommodation choices, top-notch conference venues, recreational opportunities, culinary delights, and warm hospitality. This compelling mix renders them highly appealing destinations for conferences and events. If…
Read MoreEvent Planning: Why Hire a Professional?
Organizing a corporate event involves meticulous planning, coordination, and execution to ensure its success. While some may consider handling the event internally, opting for full-service event planning can significantly enhance the outcome and experience for all involved. So, why should you consider hiring a full-service event planner for your next event? Expertise and Experience Full-service…
Read MoreCoffee: How Much Do You Really Need?
Calculating the amount of coffee needed for a meeting depends on several factors. As meeting planners, we’re tasked not only with designing the flow of ideas but also with ensuring that the elixir of productivity, coffee, flows freely. So, how do we nail down the perfect brew-to-guest ratio? Well, it’s a bit like concocting the…
Read MoreThe Power of Storytelling in Event Design
The power of storytelling in event design involves crafting a narrative that guides attendees through a cohesive and immersive experience, using elements such as visuals, themes, activities, and interactions to convey your brand’s story and message. From defining the narrative to engaging the senses, and more, this article will walk you through the ten things…
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