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This is where creativity, strategy, and a dash of event-day chaos come together to tell the real stories behind unforgettable experiences. Whether you’re looking for pro tips, trend forecasts, or just a peek into our world, you’ll find it all right here.

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The Fine Print Files: Power, Internet, & Parking Fees

November 4, 2025

Have you ever reviewed an event bill and found an unwelcome surprise? You’re not alone. In this series, we’re unpacking the most common but often overlooked fees that hotels, venues, and vendors add to event invoices. Whether it’s a mysterious service charge or a hidden setup fee, we’ll help you spot them before they hit…

Welcome to Brandchella

October 17, 2025

Corporate events are evolving and Gen Z is leading the charge. For this audience, experiences that feel like Coachella brand activations or SXSW pop-ups are far more compelling than standard conference ballrooms. They want energy, creativity, and moments that are made to share. Let’s break down how your event can become more appealing to the…

Taylor Swift & Brand Evangelism

October 3, 2025

It’s official- Taylor Swift’s twelfth studio album, Life of A Showgirl, is live and streaming on all platforms! As we hit repeat on what’s certain to be another record-shattering era, it’s worth pausing to reflect on Swift’s transformation from a simple country singer to, arguably, the strongest brand in the world. Every rollout is carefully…

Event Elements to Keep Fresh: Centerpieces

August 20, 2025

Let’s be honest-centerpieces at corporate events can be a bit… uninspired. You’ve seen them: the same tired flower arrangements, the predictable candles, maybe a rogue fishbowl centerpiece (RIP to all the poor goldfish that didn’t sign up for that job). But fear not! We’re here to keep your tablescape game strong. This week, we’re spotlighting…

Inside the Incentive: Costa Rica

August 8, 2025

Picture this: emerald rainforests bursting with wildlife, golden beaches hugging the Pacific, and volcanic hot springs so steamy they could melt away a year’s worth of work stress. Welcome to Costa Rica -where incentive trips aren’t just getaways, they’re once-in-a-lifetime adventures. Whether you’re rewarding rockstar employees, hosting a leadership retreat, or just looking for an…

Inside the Incentive: Turks & Caicos

July 11, 2025

Imagine stepping onto soft, white sand that feels like velvet beneath your feet, gazing out at endless stretches of crystal-clear turquoise water, and feeling a warm island breeze erase every trace of stress. Welcome to Turks & Caicos-a destination where incentive trips become extraordinary experiences filled with relaxation, adventure, and luxury. Whether you’re recognizing outstanding…

2025 Incentive Travel Trends So Far

July 2, 2025

If you’re planning an incentive trip for top sellers in 2025 and your ideas include a beige conference room and a fruit platter that’s mostly honeydew, we need to talk. Incentive trips are about next-level experiences, luxury, and let’s be real-making everyone who didn’t qualify burn with envy via social media. So, what’s been hot…

Inside the Incentive: Riviera Maya

June 6, 2025

Picture your team paddling through serene cenotes, marveling at the marine life of a vibrant reef, or unwinding with a cocktail at an upscale beachfront resort-all within the stunning backdrop of Riviera Maya. This isn’t just another corporate incentive trip; it’s an experience that blends adventure, relaxation, and top-tier hospitality in one of the most…

What Is Incentive Travel?

May 28, 2025

Imagine this: You’ve worked hard, crushed your sales goals, and now, instead of just a pat on the back, you’re sipping a margarita on a white-sand beach, all expenses paid. Sounds dreamy, right? That’s the magic of incentive travel-a powerful tool that companies (especially direct selling businesses) use to reward and motivate their teams. Let’s…

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