Speaker Spotlight: Erin King

At Blue Spark Event Design, we love creating events that spark conversations, ignite inspiration, and elevate bold voices. In our Speaker Spotlight series, we sit down with powerhouse speakers to get a behind-the-scenes look at what drives them—and how they’re driving transformation from the stage.

This week, we’re thrilled to highlight Erin King, bestselling author, high-impact keynote speaker, and one of Success Magazine’s Top 10 Must-See Motivational Speakers of 2023. Known for her contagious energy and unapologetically real approach to leadership, confidence, and communication, Erin has electrified audiences around the globe—and she’s just getting started.

Outside of her professional life, Erin shared that people might be surprised to learn she’s becoming more of an introvert the older she gets. “I’d rather snuggle up by the fire with my dog and a good book than head out to a party… this was not the case for most of my 20s and 30s!”

Her entrepreneurial journey began early—launching her first two businesses before the age of 30. What inspired such bold moves so young? “Honestly? A mix of blind optimism, caffeine, and a deep fear of a boring/ordinary life. I had no idea what I was doing, but I knew I wanted to create something that mattered and gave me the freedom to build a life on my own terms,” she explained. “I failed spectacularly at first, but those failures ended up being my greatest teachers. The best part? Once you get over the fear of falling flat on your face (again), it feels even more rewarding to get back up, apply some priceless lessons, and build something even more impactful.”

A regular speaker at the world’s largest social selling conferences, Erin lights up when talking about this particular industry. “Social sellers don’t just take notes—they take action. I’ve had people DM me during my keynote, showing me how they’ve already applied the techniques I just shared on stage. This industry thrives on energy, connection, and momentum, so they’re always looking for ways to level up. They also have an incredible ability to create community, which is a huge part of why so many women find success in this space. They’re not just about selling—they’re about building relationships and empowering others. The social selling space inspires me deeply to continue striving, growing, and becoming! It’s a two-way dialogue at their events, not just a one-way download.”

Erin is perhaps best known for championing a concept she calls “energy instinct”—a fresh approach to performance and leadership. “Energy instinct is the ability to know exactly what fuels you so you can perform at your best, most persuasive, and most powerful self—without burnout. Too many people rely on motivation, but motivation is a feeling, and feelings fluctuate. Energy, on the other hand, is something you can intentionally engineer and manage. If you understand what naturally fuels you—whether it’s competition, creativity, order, space, or connection—you can structure your day, your work, and your interactions in a way that keeps you operating at your highest level. That’s the real key to peak performance, transformative leadership, and more intentional living.”

When speaking to corporate audiences, Erin sees one major pattern over and over again. “So many professionals think they have a time management problem, but really, they have an energy management problem. It’s not about squeezing more into your day—it’s about making sure you have the energy to bring your best to what matters most. I help audiences identify their personal energy instinct so they can stop wasting energy on tasks, habits, and mindsets that drain them and hold them back from the productivity and profitability they deserve. Once they start managing their energy as strategically as their calendar, they get more done in less time, with better results and less burnout. Time is fixed—energy is flexible, and that’s the real game-changer.”

For women navigating the relationship-driven world of social selling, Erin encourages a powerful mindset shift: “Stop waiting to ‘feel ready.’ Confidence isn’t a prerequisite for action—it’s a byproduct of it. The most successful women in social selling aren’t the ones who had it all figured out before they started; they’re the ones who took messy action, learned along the way, and built confidence through experience. You don’t need more certifications, more planning, or more ‘perfect’ content—you need to start, adjust as you go, and trust that the best way to learn is by doing. Energy follows action, not the other way around.”

With such strong resonance from audiences, it’s no surprise Erin was recognized as one of the top motivational speakers to watch. When asked what truly makes a speaker stand out, her answer was crystal clear: “It’s all about energy. You can have the best content in the world, but if your energy is flat, so is your impact. Audiences don’t just listen to what you say—they absorb how you make them feel. The best speakers don’t just deliver information; they create an experience that makes people feel inspired, seen, and ready to take action. If you can deliver a message with energy, authenticity, and a clear call to action, you’ll leave a lasting impact every time.”

That energy can also create powerful moments of reflection. Erin recalled one unexpected reaction from an audience member that has stayed with her: “One of the most unexpected reactions I received came from a leader who pulled me aside after my keynote and said, ‘I finally see it—my energy has been setting the tone for my entire team.’ They had been feeling drained, and without realizing it, their low energy had been trickling down to their whole crew. After my talk, they made a conscious effort to step up their presence, bring more energy to meetings, and show up with a renewed sense of purpose. Slowly but surely, they saw the shift—engagement increased, collaboration improved, and eventually, their team not only hit but exceeded their performance goals. It was a powerful reminder that energy isn’t just personal—it’s contagious, and as leaders, how we show up directly impacts those around us.”

Juggling business, family, and personal commitments is a reality for many women in social selling. Erin’s advice for maintaining energy through it all? “Protect your power source. It’s so easy to put yourself last when you’re building a business and managing life, but if you don’t intentionally fuel your energy, you’ll eventually burn out. Whether it’s a morning routine, workouts, dance breaks in the kitchen—whatever fuels you, schedule it like a business meeting. Your energy isn’t just personal—it’s your most valuable business asset. When you prioritize it, everything else gets better. PS- Not sure what your power source is or how to protect it? Take TheEnergyExam.com (5 minutes, free!) and find out exactly how you can elevate your unique energy!”

Erin’s bestselling books have impacted over a million readers—and it all started with a recurring conversation. “I found myself having the same conversation over and over again—whether it was about digital persuasion, energy management, or confidence. I realized if these conversations were happening repeatedly, there was a bigger need for this message. So, I decided to package it all up into a book and make it accessible to more people. Writing is like speaking on a bigger stage—except instead of one keynote, the message can live on forever.”

She also shared one book that reshaped her thinking: “My brother gave me The War of Art by Steven Pressfield. It completely changed how I think about resistance—how that feeling of procrastination, fear, or self-doubt is actually a sign you’re on the right track. The book reframed my mindset from ‘waiting for inspiration’ to ‘taking action regardless of how I feel.’ It’s a must-read for anyone who has a big goal and keeps talking themselves out of going after it.”

So what’s next for Erin King? A brand-new keynote launching for 2025—and a new book on the horizon. “My new book, The Energy Instinct: Tap Into Your Natural Power for Peak Performance, Transformative Leadership, and Intentional Living, comes out this October!” Erin King doesn’t just walk the walk—she dances, energizes, and powerfully persuades the walk. Whether she’s helping professionals unlock their performance potential or challenging leaders to show up with more intention (and less burnout), Erin is a speaker who leaves a lasting spark. With a new book on the way and a keynote that promises to light up 2025, now’s the time to plug into her energy. Trust us—once you experience Erin live, there’s no going back to business as usual.

• Energy You Can Feel– She doesn’t just speak—she electrifies the room and sparks action.
• Real Talk, Real Results– Erin’s unapologetically authentic style turns big ideas into doable action.
• Peak Performance Pro– Her “energy instinct” method helps audiences perform better—with less burnout.
• Audiences Love Her– From corporate leaders to social sellers, people don’t just listen—they implement.
• Like a Double Shot of Espresso– But with better hair and zero crash.

Want More Erin King?

We highly recommend catching Erin King on stage—she’s a powerhouse of wisdom, authenticity, and unapologetic energy. Whether your next event is all about leadership, sales, or building culture, she brings the spark that turns passive audiences into fired-up change-makers.

Stay tuned for more Speaker Spotlights right here from Blue Spark Event Design—where bold ideas meet unforgettable events.